Farrago Magazine



As social media manager and designer of the University of Melbourne’s campus magazine Farrago,  I oversaw, commissioned and produced digital content projects, as well as designing magazine spreads and promotional material for print.  

In 2025 Farrago celebrated its centenary anniversary, and this archival legacy is honoured through the sampling of design languages from bygone times. I redesigned the 2025 masthead in a blackletter typeface to pay homage to the publication’s long and varied history.

I also had the opportunity to lead a debut book launch project for a local author: this involved contacting venues and partnering organisations, producing and directing promotional features including interviews and commissioning a review, as well as designing publication assets. 


PRINT PUBLICATION 
BRAND IDENTITY
CREATIVE DIRECTION: VIDEO/PHOTOGRAPHY
USER-GENERATED CONTENT
SOCIAL MEDIA MANAGEMENT
EVENT TEAM MANAGEMENT







Pssst... In 2026 I’ll also be Editor-in-Chief!




Edition Two cover design (in collaboration with Maria Quartel, Ibrahim Muan Abdulla and Tom Weir-Alarcon)

Edition Four cover design (in collaboration with Nathan Pham)
Edition Four cover shoot direction (photography by Nathan Pham)

Poster designs for Instagram
Gossip column posters
Interview, filming, video edit direction (edited by Felicity Bayne)
End-to-end video production



Independent Media


Independent Media is the student council party of which Farrago Magazine and Radio Fodder are a part, as a part of the University of Melbourne’s Student Union (UMSU).

Our 2025 campaign championed student voice, accessible creativity and a light-hearted, whimsical approach to student politics.  


Check out the website I designed here!



BRAND IDENTITY
CAMPAIGN DESIGN
WEB DESIGN /  UI/UX



Changeling

The original stage-play Changeling was performed at the 2025 Melbourne Fringe Festival, exploring topics such as disability, marginalisation and belonging. I was commissioned to design branding assets and illustrate hero imagery for the production.




BRAND IDENTITY
ILLUSTRATION




Ascent Academia


Ascent Academia is a tuition centre located in Melbourne’s Eastern suburbs. I was commissioned by their executives to create a logo that was minimalistic, unique and true to their brand identity of success-oriented, reliable service. I constructed the logo using the angles of the letter 'A', staggering the figures to reflect the double-A in the company name, and take the shape of an upwards ascent.



BRAND IDENTITY



Dreaming Blooms 


Dreaming Blooms is an independent floral bouquet business based in Melbourne's West. I was commissioned to redesign their logos and create new material for Instagram marketing. The visual rebranding accommodates shifts in the company's ethos and demographic targets, with a focus on feminine charm and thematic cohesion.




BRAND IDENTITY 
USER-GENERATED CONTENT/SOCIAL MEDIA MANAGEMENT
PRODUCT DESIGN


© Chiaki Chng